Startup Name Generator

Get hundreds of startup name ideas with matching URLs in moments, generated by our state-of-the-art naming AI.

I need a name for

Generate Startup Name Ideas in 3 Steps

Business name generator
  • 1

    Enter Your Startup Name Search

    In the search bar, tell us what you need a startup name for. Write a short phrase including keywords, ideas, your industry, or a brief explanation of what your startup does.
  • 2

    Pick a Startup Name

    Our free startup name generator will create hundreds of creative startup
  • 3

    Secure Your Domain

    You can also check the current availability of each of the startup name ideas suggested by our generator, moving on quickly to purchasing or registering a domain that matches your startup name.

3 More Ways To Generate Startup Names

Launch a Contest

Collaborate with innovative creators to receive hundreds of personalized name recommendations for your startup. All name suggestions auto-checked for URL availability.

Explore Names For Sale

Our branding professionals have handpicked thousands of fantastic names that you can buy right away for your startup. Each name comes with a corresponding URL and free Logo Design.

Agency-level Managed Contests

Our Managed Competitions blend the benefits of crowdsourcing with the expertise of our branding specialists. Enjoy a comprehensive agency-grade experience at a fraction of the price.

Launch a naming contest and receive 100s of custom submissions from the world's largest community of naming experts. Includes rapid brainstorming and agency-style validation tools.

3 Unique Startup Name Suggestion Tools

How to find a name for your business quickly? Use one of our powerful and creative business name generators. In a matter of seconds, generate hundreds of brand name suggestions for your new or existing firm, startup, small business, or store.

Get Startup Name Ideas by Industry

A popular option for finding the perfect name for your startup is searching by industry. Industry-specific startup name ideas can help capture the nature of your brand and draw in your target audience. Search names by popular industries such as Fintech, Real Estate, Fashion & Clothing, or whatever industry you’re launching in.

Agency & Consulting Beauty E-Commerce Fashion & Clothing Finance Fitness Food & Drink Real Estate Tech

Get Startup Name Ideas by Keyword

Search startup name ideas using keywords. Aligning your startup name with overarching brand ideas is a great way to find the perfect name. Type in keywords related to your startup’s alignment and messaging, such as ‘home’, 'pure', ‘strength’, or ‘tender’, and you'll get original, personalized naming options for your startup.

Web Tech Pure Up Beauty Bold True Hemp Cure Fashion Leaf Pay Finance Luxury Health Fit Ignite Rise Education Food Zen Home

Get Startup Name Ideas by Emotion

Choosing a startup name using emotions is another fantastic option. Designing a startup name around an emotion you want it to be connected to is a powerful strategy. Emotions connect directly with your target audience, making them particularly memorable. Decide which emotions tell your startup brand story best, whether that’s ‘ambition’, ‘hope’, ‘joy’, or anything else.

Joy Love Trust Success, Thrive Quality Luxury Leadership Growth Truth Disrupt Insight Connection Speed Fun Passion Peace Caring Rise

Over 166,533 Unique Startup Name Suggestions

One Word Startup Names

Discover thousands of clear, memorable one-word startup names curated by our naming and branding experts.

3 Letter Startup Names

Explore thousands of unique, memorable three-letter startup names curated by our naming and branding experts.

4 Letter Startup Names

Explore thousands of unique, memorable four-letter startup names curated by our naming and branding experts.

5 Letter Startup Names

Explore thousands of unique, memorable five-letter startup names curated by our naming and branding experts.

How to Generate a Catchy Startup Name

Our creative brand name generator will help you find unique names for your company in seconds. If you wish to supplement our tool with a manual process, here’s how to find a name for your company that fits your brand and industry.

Set The Foundation

When looking for that perfect startup name, you should begin by exploring the values, ideas, and key concepts you'd like your startup to capture. Writing down these general concepts lets you build off of them to create exceptional startup name ideas unique to what you do, whether you're using a brand name generator or not.

Know Your Audience

A startup name should be designed to appeal to your target audience and their values. Your final startup name should resonate deeply with your customer base, as they’ll decide whether you sink or swim. Our startup name generator by industry is a great tool for finding fresh name ideas that align with your audience.

Think Big Picture

If you want your startup to thrive for years to come, you need to consider the big picture. Long-term goals are an important factor when naming a startup. Don’t go for names that work for now, think about names that will work forever. A good startup is built for growth. What could yours be in ten years' time? Our startup name generator provides a selection of name ideas that are abstract, emotive, and not tied to a specific industry, making them perfect for weathering changes as your startup grows.

Know The Danger Zones

When coming up with a startup name, avoid ideas that are difficult to say, hard to spell, or so long they lose your audience. Unique, memorable, but simple name ideas are a great way to build your startup’s brand straight out of the starting gate. Avoid startup names that aren’t immediately arresting and clear – there might be a good story behind a name idea, but if you have to explain it then it won’t work.

Start Brainstorming Domains

When naming your startup, begin by brainstorming with your team. You can include friends and other people in your industry, too, if you really want the ideas flowing. This is your chance to become startup name innovators! Brainstorm as many catchy startup name ideas as you can before narrowing them down. For inspiration or to save a ton of time, consider exploring premium domains to find the perfect option.

Test Your Name Ideas

Testing and validating a new startup name and URL is a key part of the process, but it’s often overlooked. Use audience testing and trademark support to avoid issues down the line. Validation provides feedback from real people within your target audience about your startup name ideas. Trademark checks help you avoid any potential legal issues, too, so you can get that startup going with confidence.

Over 150,000+ Business Name Ideas

These examples of short, catchy, one-word, color, cute business names, and more, are real business names created by our content community for our 35,000+ clients. So use them only for inspiration.

Filters by Categories

How to Choose the Right Startup Name

Learn how to choose a great domain name with our Care or Don’t checklist. Discover what it means to care about your brand and domain name, and what might happen if you don’t.



Your startup name should give your brand context. Some startup names are part of a brand story (Impossible Foods), while others set the tone and positioning of the startup (Stripe). Whatever route you choose, don’t be generic!


When selecting a startup name it’s easy to get distracted by trying to sound edgy, unique, and disruptive. But edginess without content makes a name forgettable, or worse, difficult to say or spell. Avoid leaning too hard into trends or kookiness.


A unique startup name can be the difference between a successful new business and one that just about coasts along. Your name doesn’t have to be a crazy new take on startup naming, but a it should set you apart from other startups in the same space.


Emotional, experiential, descriptive, elegant, and fun startup names are all evocative options. A startup name should inspire a strong in your target audience, creating an emotional reaction or creating a unique image they won’t forget easily.



Before settling on your startup name, make sure that it’s not tough to pronounce or spell. A name that sounds weird or is often misspelled with confuse your audience, and they’ll forget it in minutes.


Exotic or abstract startup names can be tempting. They imply exclusivity and intelligence. But if your name isn’t understood by your audience, they won’t connect with it or remember it.


Your startup name shouldn’t be too safe or boring, either. While you don’t want to choose a name that’s wildly off-piste and confusing, you also want your name to create excitement and positive feelings about your startup for consumers.


Should you take your startup name’s trademark and URL seriously? No question, yes. Checking for Trademark issues and URL availability before you decide on and announce your startup name may well save you from legal trouble in the future and help your startup’s reputation grow quickly.

Business Name Generator By Industry

Frequently Asked Questions
What is a startup name generator?

A startup name generator is a powerful tool that uses a combination of AI and input from human naming and branding experts to come up with startup name ideas relevant to your brand or business. Squadhelp’s startup name generator allows you to search by industry, keywords, brand ideas, emotions, and more. Squadhelp offers the only name generator created by real branding experts -- a team that has worked with Nestle, Dell, Pepsi, Nuskin, and 35,000 other amazing entrepreneurs and innovators.

How does our startup name generator work?

Our powerful naming-specific AI allows you to search by industry, keywords, brand ideas, and more. Select from hand-curated name suggestions to find the perfect startup name quickly. Squadhelp offers the only name generator created by real branding experts -- a team that has worked with Nestle, Dell, Pepsi, Nuskin, and 35,000 other amazing entrepreneurs and innovators.

Is our startup suggestion tool free to use?

Squadhelp’s startup name generator is completely free to use, as are basic trademark and domain checks. If you choose to purchase a name then the cost of purchasing or registering it will vary based on a variety of factors.

How many startup name ideas can I generate with this tool?

Squadhelp’s advanced AI technology can generate as many names as you need. Enter new prompts, emotions, or keywords into the startup name generator and you’ll keep getting names! If you don’t find the perfect startup name immediately, you will after a little experimenting. And remember, you can also head to the Squadhelp marketplace to find expert-selected startup names ready for purchase.

Can I generate startup name ideas by industry?

You can generate startup name ideas by industry. Just enter the industry into our startup name generator to start getting relevant startup ideas. You can be as specific as you like, and try out related industries to get a wide selection of relevant startup name options.

How do I know if a startup name generated is available?

Squadhelp checks the availability of various domains for your chosen startup name so you can get the best URL possible. You can also run trademark checks through Squadhelp.

How do I register a startup name generated by the tool?

Squadhelp can direct you to a third-party registration site where you can register your chosen startup URL.

Got Questions?

Speak with a Squadhelp platform expert to learn more and get your questions answered.

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