Coming Up With A Great Name For A Real Estate Business

How To Come Up With A Great Name For A Real Estate Business

You have decided to hang up your own shingle and start a new real estate business. With real estate license in hand, you are more than ready. Going out on your own to sell and lease houses can be a nail biting adventure, yet it is incredibly rewarding. One of the first things you will […]

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TRADEMARK VALIDATION IN NAMING

So you’ve just picked out a new name for your start-up company. Or you’ve decided on a brand name for a new product. The next step is to start using the name, right? Wrong. Before you start using the name, you need to run a trademark search. Why Search? Your ability to use the name will […]

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Audience Testing is Key To Unbiased Customer Validation

Your business name is arguably the most recognizable part of your brand. Company names hold great weight, and the right one can bring about brand familiarity, customer loyalty, brand attraction, and much more. If you have embarked on a naming project, rather a first name or a rebrand, it is important to get unbiased feedback […]

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The Art + Science of Naming A New Product

After spending months or even years perfecting the key attributes of a new product, you are finally ready to launch it. Beta testing is over, the kinks are all worked out, you know the best features and they are glitch free. Yet, you have not been able to land on a name. It is pretty […]

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Strategies to Avoid Business Name Debacles

To catapult your startup to international acclaim it is important to name your company and brand with a moniker that resonates with your target customer. To fulfill the dream of your business growing into a unicorn worth billions, start by distilling the vision of your startup into a memorable and meaningful name. Here are some […]

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Name your Business, Brand, Product, or Just About Anything

Your name is a huge part of your identity, so why would the name you choose for your brand be any different? Coming up with the right name for your business is essential to standing out in today’s competitive marketplace and attracting the attention of customers and top workforce talent. A catchy name can give […]

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Validating Your Name – Creating an Awesome Business Name, Part 6

Over the next few weeks, we’ll be sharing a series of posts outlining nine steps that will help you create the perfect name for your company, product, service, e-book, or app. This article will help you validate the name you created using steps 1-5 of the naming process. Read Parts 1, 2, 3, 4, and […]

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5 Styles of Effective, Evocative Names for Your Business

When coming up with a name for your startup, rebrand, product, or just about anything else, it may seem like the name possibilities are endless. However, despite the millions of great (and not so great) company names out there, the majority of great names can fit into one of five categories: classic, clever, emotional, experiential, […]

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A Proven Approach to Creating Awesome Business, Brand, and Startup Name Ideas

Many customers expressed a great feeling of relief after being taught this new approach to naming. Several individuals reported finding great names almost immediately after learning about this approach, even after struggling for weeks or months to find a great name.

This two-part post reveals the details of our new approach to naming. Continue reading if you’d like to: (1) Understand the philosophy of naming; discover how strong names which seem unrelated–like Dollar Shave Club, Squatty Potty, SalesForce, and Uber–are actually developed using a single underlying principle; and learn how to leverage this principle to develop your own great name! (2) Learn the fundamental …