audience validation focus group

9 Steps to Creating an Awesome Business Name: Part 9 – Audience Validation

Over the next few weeks, we’ll be sharing a series of posts outlining nine steps that will help you create the perfect name for your company, product, service, e-book, or app. This article is Part 9 of the series, focusing on validating your name with your target audience. Read Parts 1, 2, 3, 4, 5, […]

name validation legal review

Analyzing Legality – Creating an Awesome Business Name, Part 8

Over the next few weeks, we’ll be sharing a series of posts outlining nine steps that will help you create the perfect name for your company, product, service, e-book, or app. This article is Part 8 of the series, focusing on checking for legal barriers. Read Parts 1, 2, 3, 4, 5, 6, and 7 […]

name validation translator

Reviewing Linguistics – Creating an Awesome Business Name, Part 7

Over the next few weeks, we’ll be sharing a series of posts outlining nine steps that will help you create the perfect name for your company, product, service, e-book, or app. This article is Part 7 of the series, focusing on analyzing your name for linguistic conflicts. Read Parts 1, 2, 3, 4, 5, and […]

name validation legal

Validating Your Name – Creating an Awesome Business Name, Part 6

Over the next few weeks, we’ll be sharing a series of posts outlining nine steps that will help you create the perfect name for your company, product, service, e-book, or app. This article will help you validate the name you created using steps 1-5 of the naming process. Read Parts 1, 2, 3, 4, and […]

BusinessNamingTypes-Evocative-CatchyNames

5 Styles of Effective, Evocative Names for Your Business

When coming up with a name for your startup, rebrand, product, or just about anything else, it may seem like the name possibilities are endless. However, despite the millions of great (and not so great) company names out there, the majority of great names can fit into one of five categories: classic, clever, emotional, experiential, […]

brainstorming name

9 Steps to Creating an Awesome Business Name: Part 5 – Enlisting Help

Over the next few weeks, we’ll be sharing a series of posts outlining nine steps that will help you create the perfect name for your company, product, service, e-book, or app. This article will help you use the work you did in steps 1-4 to begin the naming process. Read Parts 1, 2, 3, and […]

naming brief

9 Steps to Creating an Awesome Business Name: Part 4 – Creating A Naming Brief

Over the next few weeks, we’ll be sharing a series of posts outlining nine steps that will help you create the perfect name for your company, product, service, e-book, or app. This article will help you use the work you did in steps 1-3 to create a naming brief document. Read Parts 1, 2, and […]

naming marketing agency

A Proven Approach to Creating Awesome Business, Brand, and Startup Name Ideas

Many customers expressed a great feeling of relief after being taught this new approach to naming. Several individuals reported finding great names almost immediately after learning about this approach, even after struggling for weeks or months to find a great name.

This two-part post reveals the details of our new approach to naming. Continue reading if you’d like to: (1) Understand the philosophy of naming; discover how strong names which seem unrelated–like Dollar Shave Club, Squatty Potty, SalesForce, and Uber–are actually developed using a single underlying principle; and learn how to leverage this principle to develop your own great name! (2) Learn the fundamental …

brand personality

9 Steps to Creating an Awesome Business Name: Part 3 – Finding Your Personality

Over the next few weeks, we’ll be sharing a series of posts outlining nine steps that will help you create the perfect name for your company, product, service, e-book, or app. This article is Part 3 of the series, focusing on finding your personality. Read Parts 1 and Part 2 here. Choosing a name is […]